Advisory Board

BeerNet's advisory board, also called the Truth Squad, consists of over 30 industry executives from distributors, brewers, importers, and allied industry people. The identities of members of the Truth Squad are kept confidential in order to promote candor.

Duties include monthly phone/email conversations regarding a variety of topics and issues that are important to the beer industry. Additionally, truth squad members share their sales and pricing data, although all information is kept confidential and aggregated to spot trends.

Also, Truth Squad members call or email BeerNet on issues of interest that arise in their markets.

If you are an industry executive and are interested in joining the beer industry Truth Squad, send me an email at , and you will be included in the beer industry's quest for the Truth which, apparently, sets us free.

Analyst: ABI - Coke Deal Unlikely

FILED OCTOBER 30, 2014 Lots of opinions on what ABI's next move will be, but this analyst thinks a Coke deal is unlikely. "Unless somehow SABMiller is off the table or Warren Buffett changes his stripes, we think it is highly unlikely that an ABI/KO transaction will occur in the next several years."
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Heineken Adds VP of Dos Equis Marketing

FILED OCTOBER 29, 2014 "Effective November 17, Andrew Katz will join HEINEKEN USA as the Vice President of Dos Equis, Marketing, reporting directly to me," CMO Nuno Teles wrote distributor partners.
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